最新のE3問題集で試験を準備する

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CIMA E3 Strategic Management 認定 E3 試験問題：

1. JJJ is a private company belonging to a famous former athlete. It operates gyms and fitness clubs across its home country. Each gym or fitness club is treated as a profit centre and the manager of each centre is paid bonuses based on its financial performance.
Three years ago it introduced multidimensional performance measures into its management control systems.
These measure capacity utilisation, financial performance, competitiveness, innovation, and the flexibility of its centres to cope with changing demands.
The managers of its centres have been leaving at a very high rate over the last two years. They have claimed that the measures are too open to interpretation and when they think they are improving the centre's performance they are told they are doing the wrong thing. They also complain that the managers in the centres near big cities find it much easier to reach their targets than the managers of other centres.
Using Fitzgerald and Moon's Building Block model, where does the problem lie?

A) Dimensions and Rewards
B) Standards, Dimensions and Rewards
C) Dimensions and Standards
D) Standards and Rewards

2. H is a small 18-hole golf club owned by sisters F and R It offers a bar. a small shop that sells basic equipment and a professional golfer providing golf lessons to members for an additional fee.
Membership numbers have fallen, putting significant pressure on cash flow Last year the sisters had to each invest $20,000 to prevent the golf club from going out of business. The key priority for them in the short term is to increase H's membership numbers.
Which TWO of the following strategies would be feasible for H?

A) A 'refer a friend' scheme, offering a free golf lesson to every new member and the friend who referred them.
B) Investment in a refurbished bar area and the development of a new outdoor driving range facility.
C) Acquisition of a small profitable golf club overseas.
D) An offer to new customers of a one month free trial period.
E) A national radio campaign to raise awareness of the club and the facilities on offer

3. Mayo defined knowledge management as the management of the information, knowledge and experience available to an Organization. Which THREE of the following are steps in the development and implementation of a knowledge management strategy?

A) Creating the technological infrastructure.
B) Establishing a knowledge management budget.
C) Gaining top management support.
D) Appointing a change agent.
E) Populating the databases.

4. Which of the following is NOT included in the Information Systems Strategy (ISS) of Earl's three levels of information strategy?

A) Division / SBU / Function based
B) Management-focused
C) Demand-orientation
D) Business-focused

5. Which THREE of the following frameworks are used solely to evaluate the external environment of an organization? (Choose three.)

A) Porter's Five Forces Model
B) Porter's Diamond
C) SWOT analysis
D) Kaplan and Norton's Balanced Scorecard
E) Porter's Value Chain
F) PEST Analysis

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